Why you need to know your rags from your trainers to win at AI

Breaking down whether publishers should take a cheque to train AIs or concentrate on extracting new revenue by building a new AI search...

Look, it’s fair to say that I may have lacked sartorial elegance when I was a penniless student at journalism college, but one thing I never skimped on were my kicks.

Trainers were the difference between getting that dance, or joining Kevin, home alone.

These days, knowing your rags from your trainers is the difference between winning and losing in AI.

That’s because 2024 is more complicated than the 80s. Thankfully, we now have better teachers.

Today, I am breaking down an immediate $1.5 billion a year opportunity for publishers that’s a gamechanger and just a few simple decisions away.

This post is for paid subscribers only. My policy is only to charge for articles that drive revenue for publishers, or that are deep in the archive. And it’s just $8 a month.

Let’s go…