Google hiked prices and flipped auctions to hit revenue goals
Google "got creative" and "shook the pillows" to hit revenue numbers it reported to Wall Street, the antitrust trial heard today
It’s day three of the Google antitrust trial which could reshape the web and force a breakup of the search giant. You can find earlier reports here, but today’s evidence was a deep dive into its search ad business.
Google hiked prices without telling customers, and demoted winning auction bids into second place in order to hit revenue goals, a US court h…
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